Generative AI for Marketing Summit 2025

Rewiring The Marketing Engine: Moving Gen AI From Pilots to Performance

November 24-26, 2025 - London, United Kingdom

The Generative AI for Marketing Summit - Where Marketing cuts through the hype and gets to work!

Generative AI has rapidly evolved from an experimental curiosity into a critical capability, fundamentally reshaping marketing, media, and advertising. Today, the pivotal question for marketers is no longer whether to adopt Generative AI, but how to effectively integrate it into creative processes, media strategies, and customer engagement to drive real, measurable impact.

At the Generative AI for Marketing Summit 2025, leading brands and innovative agencies will share practical, proven strategies for harnessing Gen AI to boost creativity, maximise media ROI, deliver hyper-personalised customer experiences, and power predictive analytics for smarter decision-making.

Featuring hands-on interactive workshops, exclusive leadership forums, real-world case studies, and peer-driven knowledge exchange, this summit provides marketing leaders and practitioners with the actionable insights and tools necessary to transition from Gen AI pilots to large-scale, commercially successful deployments.

Why is Now the Time to Join the Discussion?

80% Marketers who believe AI will significantly improve customer experiences.
68% Percentage of large UK enterprises already integrating AI into their marketing functions.
£4.48 B The total size of the UK's Generative AI market by 2030 will be up from £688.9 million in 2024.
70% Potential cost reduction in content production through AI-driven automation.
75% Organisations planning to increase their Gen AI investments in the next 2 years.

Why You Need to Attend in 2025:

Accelerate Campaign Performance: Learn real-time Gen AI strategies proven to significantly uplift performance across advertising, email, social media, and customer engagement.
Achieve Creative Excellence at Scale: Implement workflows that dramatically increase your content output without compromising on quality or brand integrity.
Navigate AI Regulatory Compliance Confidently: Access frameworks and ethical guidelines to ensure your AI marketing activities remain transparent, compliant, and consumer-trusted.
Build Your Ideal Gen AI Tech Stack: Discover how to integrate AI tools seamlessly into your MarTech stack, avoid common pitfalls, and deploy effective, scalable AI solutions.
Transform Team Capabilities: Gain practical insights into structuring, upskilling, and managing AI-ready marketing teams to deliver measurable business outcomes.
Unlock Long-Term Marketing Value: Consider how to track performance and optimise investment, enhancing your analytics to understand data and maximise ROI.

Speakers, Panellists & Facilitators

Paul Cardno, Global Digital Automation and Innovation Senior Manager, 3M
Swagat Choudhury, Global Digital Commerce Director - Perfect Digital Store, Mars Wrigley
Hazem El Taha, Global Head of MarTech, HSBC.
Sunando Das, Global Head of Predictive Analytics, Unilever
Andrew Burrell, Head of Portfolio Marketing, Cloud and Network Services, Nokia
Dr. Juan Carlos Medina Serrano, Staff Data Scientist, Google
Liam Branaghan, Performance Marketing Lead (Delivery, EMEA), UBER
Stefan Marcus, Digital Media Marketing Manager, Bayer
Stefanie Dolpp, Head of Digital Marketing, Oliver Wyman AG
Holly McKinlay, Director of Strategic Communications & Brand, WWF
Thomas Van Der Staaij, Senior Global Campaign Lead, Amazon Web Services (AWS)
Bukola Odunaiya, Senior Integrated Campaigns Manager, Expedia UK
Lottie Hippisley, Brand Marketing Manager, Print & Partnerships, Ocado Retail Ltd.
Janis Thomas, Managing Director, Look Fabulous Forever
Andrew Webber, Marketing Director, The BrandAlley Group
Akshita Gupta, Senior Manager Data Science & AI, BT
Paul Martin, Global Chief Operating Officer, Investments, Wtw
Elaine Mullan, Head of Marketing & Business Development, Corlytics
Frank Ravanelli, VP of AI & Affiliate Marketing, FOREO
Ben Lee, Head of Data & AI, Bidwells
Eliza Iatesen, Marketing Director - Cloud, THG Ingenuity
Daniel Hulme, Chief AI Officer, WPP
David Granger, Director, Arc & Foundry
John Watton, CMO Advisory & Former Senior Director EMEA Marketing, Fractional / Ex-Adobe
Nicola Anderson, CMO & Co-founder, The CMO Circle
James Hamlin, Fractional CMO & Co-Founder, The CMO Circle
Matthew Blakemore, AI Strategist, Creative Industries, AI Caramba!
Melanie Moeller, Chief AI Officer & Advisor, GenFutures Lab
Charlie Cowan, AI Change Management, Author & Founder, The Revenue Operations Playbook & How to Sell Tech
Brooke Herron, Senior Level Growth Marketing Professional, Private
Aarti Samani, AI Deepfake Fraud Prevention Expert & CEO, Shreem Growth Partners
Tshepo Tshabalala, Project Manager & Team Lead JournalismAI, Polis, London School of Economics & Political Science
Fiona Sherwood, Chief Marketing Officer & Founder, Marketmy.ai, Dasseti
Femke Lampre Braun, General Manager & Head of Marketing, Groei & Bloei
Michelle Anderson, CMO & AI-Driven Marketing Transformation, Soul Padel
Adam Mills, Head of Insight, Loyalty & Strategy, The Wine Society
Juan Carlos Medina Serrano, Lead Data Analyst, Bolt
Maeve Sugrue, Marketing Director (EMEA), DocusignOfficer, PEO IEW&S

Please fill in your name and email to receive the Summit Agenda of this event.

Main Conference: 24-25 November
Workshop Morning: 24 November

Venue

Hilton London Syon Park
Park Road , TW8 8JF
Isleworth, London, UK

Website
Phone: +44 20 7870 7777

Reservation Method: Reserve your room by clicking on the reservation link here. We have reserved a selection of rooms at a discounted group rate, subject to availability.