Building on the success of last year's sold-out event, we proudly invites you to attend the 7th instalment of our milsocialmedia series. Mark your calendars now for the 6th and 7th of December 2017 as the only social media series of its kind returns to Central London!
Social Media Within the Defence and Miltary Sector 2017 will yet again bring together a global audience of senior defence, military and commercial experts to discuss how social media is being increasingly intertwined within operations. Key themes will be explored - from raising innovative campaigns that showcase the latest solutions and products in the market to lessons on educating soldiers and raising awareness of institutional issues as well strategies for recruitment campaigns and utilising digital communications as an overall new front in warfare.
This year's event will provide an intelligent forum to explore trending strategies and new technologies that will aid you to understand and utilise social media while fronting the risks and challenges.
What's New This Year?
- As well as tackling the importance of messaging, the conference will have a dedicated focus on the considerations of social media strategies and cybersecurity.
- New speakers and presentations from new nations including Austria, Israel and Netherlands
- Discuss how social media plays a part in brand reputation management with Bircham Dyson Bell
- Learn how to utilise partnerships and integrate YouTube influencers in your defence networks
- Discover how immersive video and virtual reality can develop your social media recruitment projects
- Explore how market-leading commercial organisations succeed in their social media utility with Cobham and Saab
- Hear case studies on reaching MoD personnel as well as showcasing commercial defence achievements
- Two new workshops
Plus Pre-and Post-Conference Half-Day Workshops
5th December Pre-Conference Workshop:Seven Steps to Successful Social Media for today’s reality – Creating and Executing Your Social Plan
Hosted by Lieutenant Colonel (Ret’d) Andrew Morton, Director of Social Engagement, SHRM
13.00 – 17.00
8th December Post-Conference Workshop:
Using Social Media For Recruitment in the Defence and Military Sector
Hosted by Andrew green, Commercial Development Manager, E3
8.30 - 12.30 AM
Who should attend
- State & local government officials in Communication / PR / Digital media roles
- Social Media Management Software
- Content Creation / Management Services
- Mobile Apps / App Development
- Social Networks
- Analytics / Measurement Software
- Social Listening / Monitoring Tools
- Content Management Systems / Microsites
- SMS Alert Services
- Email Marketing Automation Platforms
Venue
Copthorne Tara HotelScarsdale Place, Kensington
London, United Kingdom
Speakers:
- Alexander Brand, Branch Head Concept and Policy, NATO Centre of Excellence Defence against Terrorism
- Alexander Lintenhofer, Head of Online Team, Austrian MoD
- Andrew Morton, Director of Social Engagement, SHRM
- Andy Green, Commercial Development Manager, E3 MEDIA LIMITED
- Colin Jacobs, Managing Director, Immediate Future
- David Denney, Professor of Social and Public Policy, Royal Holloway, University of London
- Dirk Feldhaus, Head of Marketing, Bundeswehr
- Hans Damen, Director of Support, Royal Netherlands Land Army
- Helen Craven, Head of Digital Strategy, Ministry of Defence, UK
- Janice Keenan, Director General, Marketing and E-Communications
- Jetmira Tershani, Online Communication Manager, SAAB AB
- Lieutenant Colonel (Res.) Peter Lerner, Former Spokesperson and Head of Foreign Press Branch, IDF
- Nathan Herring, Social Media Coordinator, US AFRICOM
- Pat O'Connor, Deputy Director, Defence Forces Public Relations Branch, Irish Defence Forces
- Ric Cole, Special Advisor, Albany Associates
- Robin Riley, Digital Transofmration Lead, Ministry of Defence, UK
- Stuart Thomson, Head of Public Affairs Government and Infrastructure, Bircham Dyson Bell
- Tim Davies, Former Officer Commanding OC Standards and Instructor Training Hawk T2, RAF Valley
The agenda is available as PDF under downloads at the right side of the page.