With new players breaking into the medical device industry, mergers and acquisitions continuing to happen seemingly daily and consumers taking a more active role in managing their healthcare needs, it's increasingly difficult to stand out from the competition, make a name for your brand, and connect with customers (or potential customers) in a meaningful and engaging way.
The 8th
Digital Marketing for the Medical Devices conference is designed to help you confront these challenges head on. Regardless of if your product is a market leader or you're just trying to gain a foothold and get your product off the ground, digital marketing is likely the most cost-efficient way to make a mark and stay top of mind to your customers. Learn how to identify and engage with potential customers in a meaningful way via in-depth case studies that provide you with a roadmap for success.
Top Five Reasons to Attend
- Gain valuable, actionable insights from industry leaders you won't see anywhere else as they share best practices for identifying and engaging with potential customers, as well as maintaining open dialog with existing customers
- Discuss how the medical device industry is changing, and how it will impact you, the marketer
- Participate in more than five hours of unparalleled networking with industry peers as you share best practices, discuss strategies for overcoming challenges, and develop your own personal network
- Take advantage of a full day dedicated to marketing and sales collaboration with insights from sales and marketing experts to ensure consistent and cohesive outreach
- Be a part of the longest-running and highly regarded digital marketing conference series dedicated to the medical device industry
Who Should Attend
This conference is designed for medical device professionals whose responsibilities include:
- Marketing
- Digital Marketing/eMarketing
- Multichannel Marketing/Integrated Marketing
- Brand/Product Marketing
- Upstream or Downstream Marketing
- Account-Based Marketing
- eBusiness/eCommerce
- Communications
- Market Research
- Web Management
- Advertising and Promotions
- Social Media
- Sales
This program is also of interest to:
- Component Suppliers
- Marketing Service Providers
- Interactive Marketing Providers
- Advertising Agencies
- Consultants
- Technology Experts
Speakers
- Daniel Ballew, Digital Marketing Specialist, HARDY DIAGNOSTICS
- Patrick Bernardi, Chief Marketing Officer and Senior Vice President, HU-FRIEDY
- Ashley Bynum, Content Systems Manager, ILLUMINA
- Melissa Byrd, Franchise Marketing Director, ATRICURE, INC.
- Peter Dannenfelser, Social and Digital Communication Leader, JOHNSON & JOHNSON MEDICAL DEVICES
- Paul Devlin, Digital Marketing Manager, AUGMENIX, INC.
- Zoe Dunn, Principal, HALE ADVISORS
- Sam Glassenberg, Founder and CEO, LEVEL EX
- Steve Goldsmith, Vice President of Marketing, SANOVAS, INC.
- Terri Howard, Director, Commercial Content, Medical Device and Diagnostics, VEEVA
- Scott Isbell, Content Marketing Manager, AMBU, INC.
- Catherine Jennings, Vice President Global Marketing and New Business Development, Peripheral Interventions, BOSTON SCIENTIFIC CORPORATION
- Tonia Karpen, Senior Manager, Brand and Marketing Communications, ENTELLUS MEDICAL
- Jens Kemp, Vice President of Marketing, USA, AMBU, INC.
- Omar M. Khateeb, Director of Growth Marketing and Branding, POTRERO MEDICAL
- Todd A. Laderach, Group Manager, Customer Marketing, ROCHE DIABETES CARE, INC.
- Wendy Lund, CEO, GCI HEALTH
- Josh Peters, National Sales Director, Urology Care, Men’s Health, COLOPLAST
- Liz Presson, Digital Media and Community Experience, OTICON MEDICAL
- Danielle Reinhard, Group Manager, Emerging Technologies, GLOBUS MEDICAL, INC.
- Karl Spilseth, Digital Marketing Manager, MEDTRONIC
- Wendy Suljak, Director of Global Marketing, MIRADRY
- Nick Wanliss, Digital Marketing Specialist, ENT, MEDTRONIC
- Drew Wilkens, Vice President Marketing and Sales, PYREXAR MEDICAL
Please fill in your name and email to receive the conference agenda of this event.
Marketing and Sales Collaboration Day - Monday, August 6, 2018
Main Conference Day One - Tuesday, August 7, 2018
Main Conference Day Two - Wednesday, August 8, 2018
The agedna is available as PDF under downloads at the right side of the page
Venue
The venue is not yet available for this event.
Follow this event to be informed when the venue is available and stay informed on other changes.
Venue
Hyatt Regency Minneapolis1300 Nicollet Mall
Minneapolis, MN 55403
Perfectly situated in downtown Minneapolis, our extensive business facilities, renowned dining and exciting StayFit Athletic Club offer all you need for a memorable stay. Relax in our large guest rooms, which have enchanting views of the city and sights. Downtown Minneapolis is just outside the front door of our hotel, and our prime location on Nicollet Mall lets you easily explore an incredible array of Twin Cities’ attractions, from shopping to Minnesota sports and anything in between. No matter if your visit is for business or fun, you’ll discover we are the outstanding choice.
To make reservations, please call 1-888-421-1442 and request the negotiated rate for ExL’s 8th Digital Devices. To make reservations online
Click HereThe group rate is available until July 16, 2018. Please book your room early, as rooms available at this rate are limited.
