Don't miss this EPIC gathering in 2018.
CHINA will be the last concluding stop to our Digital Pharma Series World Tour!
And we are all set to unleash the Best Pharma Marketing Show Ever at this year's 6th
Digital Pharma Marketing China 2018 where a grand gathering of over 150+ Chief Marketing Officers, CEOs, Digital/IT/Sales/Brand/Project/Product Directors. As well as Key Decision Makers from China's and Oversea's top Pharmaceutical, Biotech, Hospital and Healthcare companies will take place.
Key themes to be showcased at this year's event includes:
- China & Global Digital Pharma Marketing Trends, Progressions and Future Insights
- Integrated Marketing Mix - Optimizing Traditional & Modern Marketing Strategy in China
- Digital Pharma Marketing Technology and Innovation (Machine Learning, AI, Data Analytics, VR/AR)
- Best Practices in Marketing, Sales and Branding in Digital Pharma
- Patient Centric Commercial Strategy in Pharma Marketing
- Multichannel Marketing & Sales Strategic Framework, Challenges, New Ideas and Creative Solutions
- Leveraging Big Data and Analytics for Actionable Marketing Insights
- Omnichannel Marketing Strategy for a Simple, Consistent and Personalized Engagement
- Maximizing ROI for Traditional Vs. Digital Pharma Marketing Methods in China
- Overcoming Medical Device Marketing Challenges in China and How to Break Through
- Powerful Application of New Pharma Marketing Strategies, Digital Platforms and AI to Succeed
With innovative strategies, high-impact local & international expert panel sessions, China & Global market real-life case-studies & live-project showcase, as well as sharing of exclusive future insights from inspiring Pharma Marketing & Strategy Planning Leaders, Digital Marketing Experts and leading Technology Innovation Specialist; plus an amazing environment served with exquisite cuisines & drinks; it is the absolute best community you could ask for to:
- Stay up-to-date with the latest integrated Pharma marketing strategies, innovation and future trends
- Adapt and align digital technology with traditional methods to drive commercial and customer strategy
- Gain cutting-edge and powerful solutions to resolve your organization's digital transformation challenges
- Empower and elevate patient-centric experience, engagement strategy and brand management
- Be equipped with proven methods & best practices in multi-, omni- and integrated channel marketing
- Learn and leverage AI, machine learning and analytics to improve digital Pharma marketing strategy
- Hear live case-studies sharing from companies of all sizes - strategies, lessons learnt, ROI and feedbacks
- Network and bond with fellow peers to expand your industry connection and knowledge
Speakers
- Adele Li, Commercial Director, Kantar Health China
- Anita Liu, Marketing Director, GE Healthcare
- Carole Gabay, Market Insights and Analytics Expert, DRCOM
- Chun Shi, Marketing Director - Ethicon, Johnson & Johnson Medical
- Dr. Abraham KC Ho, Chief Medical & Marketing Officer, LAM
- Hairuo Wang, Marketing Excellence & Intelligence Senior Director, Sanofi
- Jeff Huang, Digital Marketing Manager, Pfizer
- Jeppe Theisen, Vice President Marketing, Novo Nordisk
- Jovan Xu, Head of Clinical Medical Affairs, Teleflex Incorporated
- Kevin Tang, IT Director, Pfizer
- Kevin Zhou, Head of IT, Gilead Sciences
- Liping Wu, Senior Portfolio Management Manager, Bayer
- Renaat Janssen, Executive Vice President APAC, Alvogen
- Westly Yu, Senior Marketing Director of HTN BU, Novartis
- Xian Li, Head of Digital Innovation, Novartis
Please fill in your name and email to receive the conference agenda of this event.
Conference Day One - Thursday, 1 November 2018
Conference Day Two - Friday, 2 November 2018
Venue
The venue is not yet available for this event.
Follow this event to be informed when the venue is available and stay informed on other changes.
Venue
Venue to be confirmedShanghai, China
