Exploring the Nexus of Game Publishing and Strategic Marketing
On 9-10 September, in London at the Novotel London West, the
Game Publishing and Marketing Summit goes live as the only event dedicated exclusively to tackling the multi-platform challenges of game publishing and marketing.
Bringing together experts from AAA studios, indie developers, and industry-leading publishers, this game-changing summit offers you the opportunity to discover new strategies and boost your reach in the industry.
Explore best practices for balancing publisher-developer dynamics, cross-platform expansion, navigating self-publishing, and
optimizing discoverability in an overpopulated marketplace.
Designed to help you crack the algorithm and adapt to industry shifts, the event delivers case-study-based presentations, expert panels, and engaging fireside chats to help your marketing strategies hit the high score.
As a bonus, this summit is co-located with our 2nd Annual
Live Service Gaming Summit - expanding your networking and knowledge inventory even further! Don’t miss your chance to take part in the first-ever
Game Publishing and Marketing Summit and help write the next chapter of the industry. Register today!
Our Goal: Empowering the Future of Game Publishing and Marketing
As part of this exciting launch event, we're committed to helping attendees adapt to technological advancements and evolving player expectations. Our focus for this inaugural summit is built around five core pillars:
- Brand and IP Building: Strengthen and leverage game brands and intellectual properties to enhance market presence and player loyalty
- Marketing Optimization: Refine marketing approaches using data-driven insights to ensure optimal reach and engagement.
- Influencer Integration & Community Building: Invest in robust community management and engagement strategies that turn casual players into loyal fans.
- Relationships: Foster strong collaborations between publishers and developers to streamline game development and enhance product quality
Speakers | Game Publishing & Marketing Summit
- Guillaume Rambourg, Head of European Publishing, Apex Legends, Electronic Arts (Respawn Entertainment)
- André Persson, Chief Marketing Officer, Starbreeze Entertainment
- Ada Mockute Jaime, Chief Marketing Officer, Nordcurrent
- Evgeniy Shukin, Publishing Director, Wargaming
- Liza Makhina, Head of Publishing, Belka Games
- Max Métral, Go-to-market Analytics Director, Activision Blizzard
- Edd Newby-Robson, Head of Marketing, Avalanche Studios Group
- Pawel Sobotkowski, Co-Founder & CMO, Fornixa Games
- Anna Mostyn-Williams, Senior Director of Publishing and Partnerships, Jagex Ltd
- Terra Olsen, Head of Growth, Tactile Games
- Jerome Ortmann, Senior Brand & Marketing Director, Saber Interactive
- Hiro Kozaka, Global Head of Strategy, Wargaming
- Jean-Philippe Bouix, Art & Cinematic Director, Focus Entertainment Publishing
- Jérémy Raszko, Head of Publishing, Shiro Games
- Natasa Jukic, Vice President Marketing Analytics, Ubisoft
- George Kelion, Communications Director, CCP Games
- Bart Borusiewicz, Co-Founder & CEO, Fornixa Games
- Benjamin Pommeraud, General Manager, Strategic Initiatives, King (Xbox)
- Juney Dijkstra, XDI Operations Director, Electronic Arts
- Arthur Parsons, Design Director, Head of Publishing & Co-Founder, 10:10 Games Ltd
- Rick Van Beem, Director of Marketing & Public Relations, Pearl Abyss
- Gustav Nisser, Head of Commercial, Starbreeze Entertainment
- Varun Mathure, Vice President Marketing, Customer Experience and Art, Product Madness
- Sabine Dumast, Senior Publishing Operations Manager, Gameloft
- Veli Kiviaho, Director, Beacon Growth, Rovio Entertainment - Part of SEGA
- Tobias Sjögren, Studio Director, To Be Announced
- Gasper Jager, Creative Director / Head of Creative Production, Ten Square Games
- James Day, Director of Marketing and Community, Dovetail Games
- Anastasia Zaiceva, Chief Communications Officer, ZiMAD
- Nino Protic, Head of Studio, InnoGames GmbH
- Mikhail Shotin, LiveOps & Monetization Division Lead, MY.GAMES
- Vadym Syvolap, Game Director, Plarium
- Haye Anderson, Brand Director, Ubisoft
- Stephen Hey, Head of Publishing, Radical Forge
- Kenton Fletcher, Creative Director, Behaviour Interactive
- Ruben Ramirez, Head of Game Production, Tactile Games
- Joel Edström, CEO, The Gang Studios
- Iryna Pyrih, Platform Partnerships, Rovio Entertainment - Part of SEGA
- Anthony Newall, Senior Director, EMEA Regional Marketing, Square Enix.
- Oleg Klapovskiy, Former Chief Publishing Officer – Techland, and Co-Founder of SNEG, SNEG
- Goncalo Alemao Martins, VP Marketing, BoomBit
- Valera Tsygankova, Publishing Producer, MY.GAMES
- Stephen Hutchins, Marketing Consultant, Consultant
- Stephane Jankowski, Executive Producer, Ubisoft
- Gordon Van Dyke, Raw Fury Co-Founder, Adorabilis
- Helen Saag, Expert in Marketing and Player Experience, Independent
- Arnaud Richard, Global Marketing Lead, TinyBuild
- Michael Hooper, Marketing Services Director, CCP Games
- Erin Bower, Global Brand Manager, Square Enix
- Joseph Brammer, CEO, BULKHEAD
Please fill in your name and email to receive the Summit Agenda of this event.
Venue
Novotel London West
1 Shortlands, W6 8DR
Hammersmith, London, United Kingdom
Novotel London West is a stylish 4-star hotel in the heart of Hammersmith, West London, offering the perfect base for both business and leisure travelers. eed a side quest? Stroll along the scenic River Thames or loot some premium finds at Westfield London, one of Europe’s largest shopping destinations. With easy access to West London’s top attractions, Novotel London West is the perfect base to power up your stay!
Reservation Method: Reserve your room by
clicking on this reservation link. We have reserved a selection of rooms at a discounted group rate, subject to availability
