Exploring the Nexus of Game Publishing and Strategic Marketing
On 9-10 September, in London at the Novotel London West, the
Game Publishing and Marketing Summit goes live as the only event dedicated exclusively to tackling the multi-platform challenges of game publishing and marketing.
Bringing together experts from AAA studios, indie developers, and industry-leading publishers, this game-changing summit offers you the opportunity to discover new strategies and boost your reach in the industry.
Explore best practices for balancing publisher-developer dynamics, cross-platform expansion, navigating self-publishing, and
optimizing discoverability in an overpopulated marketplace.
Designed to help you crack the algorithm and adapt to industry shifts, the event delivers case-study-based presentations, expert panels, and engaging fireside chats to help your marketing strategies hit the high score.
As a bonus, this summit is co-located with our 2nd Annual
Live Service Gaming Summit - expanding your networking and knowledge inventory even further! Don’t miss your chance to take part in the first-ever
Game Publishing and Marketing Summit and help write the next chapter of the industry. Register today!
Our Goal: Empowering the Future of Game Publishing and Marketing
As part of this exciting launch event, we're committed to helping attendees adapt to technological advancements and evolving player expectations. Our focus for this inaugural summit is built around five core pillars:
- Brand and IP Building: Strengthen and leverage game brands and intellectual properties to enhance market presence and player loyalty
- Marketing Optimization: Refine marketing approaches using data-driven insights to ensure optimal reach and engagement.
- Influencer Integration & Community Building: Invest in robust community management and engagement strategies that turn casual players into loyal fans.
- Relationships: Foster strong collaborations between publishers and developers to streamline game development and enhance product quality
Speakers | Game Publishing & Marketing Summit
- Evgeniy Shukin, Publishing Director of World of Warships Legends, Wargaming
- Ada Mockute Jaime, Chief Marketing Officer, Nordcurrent
- Guillaume Rambourg, Publishing Executive, Ex-CD Projekt, Riot Games, Electronic Arts
- Max Métral, BI and Analytics Director, Activision Blizzard
- Pawel Sobotkowski, Co-Founder & CMO, Fornixa Games
- Liza Makhina, Head of Publishing, Belka Games
- Jean-Philippe Bouix, Art & Cinematic Director, Focus Entertainment Publishing
- Hiro Kozaka, Global Head of Strategy, Wargaming
- Terra Olsen, Head of Growth, Tactile Games
- André Persson, Founder, Digiai.ACADEMY
- Jérémy Raszko, Head of Publishing, Shiro Games
- Anna Mostyn-Williams, Senior Director of Publishing and Partnerships, Jagex Ltd
- George Kelion, Communications Director, CCP Games
- Natasa Jukic, Vice President of Marketing Analytics, Ubisoft,
- Bart Borusiewicz, Co-Founder & CEO, Fornixa Games
- Arthur Tolmie, Chief Communications Officer, Pixel Helix
- Gustaf Smith, Founder and Chief Commercial Officer, Wehype
- Juney Dijkstra, XDI Operations Director, Electronic Arts
- Benjamin Pommeraud, General Manager, Strategic Initiatives, King (Xbox)
- Al Hibberd, CEO & Founder, Pixel Helix
- Liam Deane, Principal Analyst, Omdia
- Arthur Parsons, Design Director, Head of Publishing & Co-Founder, 10:10 Games Ltd
- Oscar Clark, CEO, Stormlantern Consulting
- Michael Schade, CEO & Co-Founder, ROCKFISH Games
- Rick Van Beem, Director of Marketing & Public Relations, Pearl Abyss
- Gustav Nisser, Head of Commercial, Starbreeze Entertainment
- Anastasia Zaiceva, Chief Communications Officer, ZiMAD
- Veli Kiviaho, Director, Beacon Growth, Rovio Entertainment - Part of SEGA
- Gasper Jager, Creative Director / Head of Creative Production, Ten Square Games
- James Day, Director of Marketing and Community, Dovetail Games
- Nino Protic, Head of Studio, InnoGames GmbH
- Mikhail Shotin, LiveOps & Monetization Manager, MY.GAMES
- Haye Anderson, Brand Director, Ubisoft
- Stephen Hey, Head of Publishing, Radical Forge
- Kenton Fletcher, Creative Director, Behaviour Interactive
- Ruben Ramirez, Head of Game Production, Tactile Games
- Iryna Pyrih, Platform Partnerships Lead, Rovio Entertainment - Part of SEGA
- Joel Edström, CEO - TG Studios, The Gang Studios
- Anthony Newall, Senior Director, EMEA Regional Marketing, Square Enix.
- Oleg Klapovskiy, Former Chief Publishing Officer – Techland, and Co-Founder of SNEG, SNEG
- Goncalo Martins, VP of Marketing - User Acquisition & Monetization, Boombit
- Valera Tsygankova, Publishing Producer, MY.GAMES
- Stephen Hutchins, Product Director, Crytek GmbH
- Stephane Jankowski, Executive Producer, Ubisoft
- Gordon Van Dyke, Raw Fury Co-Founder, Adorabilis
- Erin Bower, Global Brand Manager, Square Enix
- Arnaud Richard, Global Marketing Lead, TinyBuild
- Michael Hooper, Marketing Services Director, CCP Games
- Edd Newby-Robson, Head of Marketing, Avalanche Studios
Please fill in your name and email to receive the Summit Agenda of this event.
Venue
Novotel London West
1 Shortlands, W6 8DR
Hammersmith, London, United Kingdom
Novotel London West is a stylish 4-star hotel in the heart of Hammersmith, West London, offering the perfect base for both business and leisure travelers. eed a side quest? Stroll along the scenic River Thames or loot some premium finds at Westfield London, one of Europe’s largest shopping destinations. With easy access to West London’s top attractions, Novotel London West is the perfect base to power up your stay!
Reservation Method: Reserve your room by
clicking on this reservation link. We have reserved a selection of rooms at a discounted group rate, subject to availability