Past event: Customer Insight & Analytics in Telecoms Summit

Are you able to capture, analyse and leverage your customer data across your organisation?

If your organisation is not successfully leveraging their customer data to drive profit and improve the bottom line then join us at the 3rd Annual Customer Insight & Analytics in Telecoms Summit from the 1st – 3rd December 2015 in London.

Telecoms operators from across the globe will come together to learn how to leverage their customer data to reduce churn, improve segmentation analysis and radically improve the customer experience across all touch points.
  • Benefit from over 16 cutting-edge operator case studies and innovative new projects that leverage customer data and insight to unlock new revenue streams
  • Operators of all tiers will determine which pilots and initiatives they need to scale out, leveraging analytics to secure customer loyalty and boost ROI.
  • Tier two and Tier three operators from across the globe are attending to identify how leading operators Telefonica, Orange and TeliaSonera are leveraging their customer insight to understand their customer behaviours and channel this insight into all business decisions to drive profits and deliver an excellent customer experience.
  • Proactively respond to changing customer behaviour by understanding how your customers communicate and make purchasing decisions
  • Develop individual, niche loyalty schemes to engage your customer base and reduce churn with the Head of Loyalty from Orange
  • Monetise your customer data through enhanced location based marketing strategies with Telefonica Insight


Engage with your colleagues in the operator community and find out how to:

  • Capture and action market-focused customer insight in real-time
  • Examine new financial opportunities to grow the bottom line through Big Data
  • Create highly focused, niche customer communication channels that align to user preferences and behavioural analytics
  • Segment your best, and most profitable, customers and create niche products to suit their needs
  • Leverage analytics to drive location based marketing strategies and optimise ROI through the most effective channels
  • Reduce churn risks, predict future customer value and minimise retention spend through accurate and robust analytics models


What challenge are you facing at the moment?


“How can we leverage analytics for customer insight to create a systematic understanding of individual customer behaviours?”
Tuula Uiito, Head of Customer Insight, TeliaSonera

How do we use data to support customer service? How do we stop things going wrong? How do we improve long-term and future services? “
Stuart Jones, Programme Director, 21C Customer Experience, BT

“How can we achieve our aim of micro segmentation with high level accuracy?”
Andrew Foster, Business Intelligence Leader, Vodafone Qatar

Register at ASDEvents and receive 15% discount.

Speakers

  • Carlotta Ventura, Group Senior Vice President Brand Strategy & Media, Telecom Italia
  • Tom Rainsford, Brand Director, GiffGaff
  • Lorraine Stone, UK Country Director, Telefonica Dynamic Insights
  • Tuula Uitto, Head of Customer Insight, Telia Sonera
  • Nedaa Agami, Customer Intelligence and Data Mining Consultant, Vodafone Egypt
  • John Belchamber, Global Head of Business Intelligence, Telefόnica Digital
  • Stuart Jones, Director - Group Customer Experience Programme, BT
  • Sarper Karaaslan, Churn & Loyalty Senior Manager, Digiturk
  • Hasan Agalarov, Head of Product Marketing, Bakcell
  • Mariano Tredicini, Head of Social Communication and Web Analysis, Telecom Italia
  • Ismail Rebai, Analytical & BI Director, Orange Business Services

Register at ASDEvents and receive 15% discount.

Please fill in your name and email to receive the conference agenda of this event.


Workshop Day, Tuesday 1st December 2015
  • 10:00-12:30 Sifting through customer data for those golden nuggets of insight that will
  • shape and innovative product development
  • 13:30-15:00 Optimising customer segmentation analytics across multi-channel silos
  • 15:30-17:00 The Future of Neuro Marketing: The evolution of data science and behavioural analytics
Conference Day One, Wednesday 2nd December 2015
  • Including: Morning coffee and networking break, Lunch and networking, Afternoon coffee and networking break
Conference Day Two, Thursday 3rd December 2015
  • Including: Morning coffee and networking break, Lunch and networking

Register at ASDEvents and receive 15% discount.


Venue

The venue is not yet available for this event.
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Venue & Accommodation

Venue to be confirmed
London, United Kingdom

Accommodation
More information to follow...

Please note: We will never recommend, approve or appoint any third party rooming service to act on our behalf.  Please be extremely wary if you are approached by any such companies.  We will always endeavour to negotiate the best available rates for you so please use the HotelMap link provided; this shows live availability and rates for all hotels in the area and allows you to book directly with the hotel of your choice within your budget.

Register at ASDEvents and receive 15% discount.
Event details
Organizer : IQEU
Event type : Conference
Reference : ASDE-7034